VP of Marketing

• Define overall product market strategy and roadmap to build and maintain a marketing plan ecosystem that offers a competitive advantage and mobilizes intuitive and personalized customer experience on all platforms.
• Understand industry and innovative technology trends to effectively prioritize and apply existing and emerging technologies to enable new and evolving e-commerce models.
• Lead and drive the implementation of the overall product marketing strategy.
• Develop and expand the Companys loyalty program to achieve acquisition and retention goals.
• Effectively articulate vision, inspiring and influencing others through the Company's Core Values: Authenticity, Growth, Knowledge, Community and Joy.
• Develop and manage strategic partnerships and investments with leading digital, data and social platforms to deliver significant value to the enterprise.
• Develop marketing goals and objectives that align with the overall company strategy for both short-term and long-term optimization.

• At least 10 years progressive experience leading marketing functions in SAAS or B2B internet companies
• BA in Business, Marketing, or equivalent. MBA a plus.
• Demonstrated expertise in all aspects of Digital marketing, driving improvements in customer acquisition, retention and customer experience.
• Proven leadership abilities, developing talent through coaching, training, feedback and performance management.
• Mastery of key leadership principles including: customer obsessed, having a data driven mindset, deliver results with a bias for action and sense of urgency, operate successfully with ambiguity / agile mindset, strive for continuous self-improvement, create and simplify, and visionary strategic thinking, taking extreme ownership.
• Ability to foster relationships, collaborate with others and work effectively in teams.
• Excellent business judgment, communication, and interpersonal skills.
• Impeccable integrity.
• Articulate and persuasive written, verbal and presentation skills.
• An ability to function both independently and in a team environment and communicate effectively with key stakeholders. Eagerness to join a lean team have high impact.
• Skilled with Microsoft Office suite and highly experienced MS Excel user.
• A strong interest in helping pets and their parents live happier, healthier lives together.

• An entrepreneurial spirit
• Excellent business and budget-planning skills
• Ability to adapt to changing environments.
• Excellent interpersonal and relationship-building skills

Kinetik People